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The New Traditional
The New Traditional is about craftsmanship and local identity
Designer Alvaro Catalán de Ocón reuses PET plastic bottles to create his lamps
The most authentic traditional tattoo artist in the world in The New Traditional
Whang-od Oggay is the last tattoo artist in the Kalinga region
Design of a modern office in The New Traditional
Blacksmith Mathieu Colette built Les Forges de Montréal from sheer grit and love for the art
Craftsmanship and local heritage in The New Traditional
Heritage and local identity in The New Traditional
Greenhouse Growers in The New Traditional
African roots and heritage in The New Traditional
Sheep Herders in The New Traditional
Building a new West in The New Traditional

The New Traditional

Heritage, Craftsmanship and Local Identity

Delve into a world of unique individuals across the world who are invested in preserving and reinventing traditions and shared rituals.

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Description

A new generation wants to lead a more meaningful and sustainable life by reconnecting with heritage and traditions. As a way of inspiration, The New Traditional looks to the craftsmanship, lifestyle, and unique experiences of the people keeping these practices alive. From blacksmithing, weaving, sake making, tending sheep, or simply having a sauna, the book tells the stories of those devoting their energy, skills, and creativity to such activities. Immerse yourself in the traditions that have defined our cultures, and that reveal our connection to what makes us human.

What People Say

"From blacksmiths in Canada to free-divers in Korea, 'The New Traditional' details those keeping heritage alive."

Courier Magazine

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